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Focused on Nature

Digital Strategy and Storytelling for Organizations Protecting Our Natural World

TerraLens LLC is a one-woman consulting practice built to serve the organizations that serve nature. I partner with environmental nonprofits and conservation organizations to help them manage their digital world, communicate their mission clearly, and tell the stories that make their work matter — through digital strategy, content management, writing, and photography. If your organization is doing meaningful work at the intersection of marine science, conservation, and community, I'd love to help you frame it.

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Haley R. Pope

Founder & President

I'm a marine scientist turned digital strategist and storyteller, and the person behind TerraLens. With an M.S. in Zoology and nearly a decade of experience working with environmental nonprofits, I bring both scientific fluency and creative range to the organizations I serve. I'm not just a communicator who works in conservation; I'm a naturalist, a photographer, and a scientist who happens to communicate exceptionally well.

Services Snapshot

Digital Strategy & Content Management

I help organizations get digitally organized and stay that way — managing content systems, curating resources, and building workflows that improve efficiency and keep your mission moving forward.

Writing & Science Communication

I translate environmental and conservation topics into clear, compelling content that resonates with your audience and inspires action, from website copy, and newsletters, to annual reports and social media content.

Photography & Visual Storytelling

I document the natural world and the organizations working to protect it through photography and photo essays that bring conservation stories to life.

Website Design & Development

I design and develop clean, mission-aligned websites on WordPress and Wix to build digital homes that reflect your brand, engage your audience, and grow with your organization.

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Portfolio

Capturing Conservation Moments with a Lens and a Pen

Through photography and writing, I strive to remind us of the beauty all around — even in the tiniest details — and inspire responsible stewardship of the natural world. From wildlife portraits and conservation photo essays to written stories from the field, my portfolio reflects the same passion and scientific curiosity I bring to every client project.

Trusted by those Who Serve Nature

Let’s Work Together

If you're working to protect nature and need a communicator who truly understands the work, I'd love to connect.

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Climate Adaptation Knowledge Exchange (CAKE) Logo
The Nature Conservancy logo
River Network logo
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Photographer

Haley was instrumental in setting up our online photo archive and beefing up our assets with her own photos of our preserves. Because of her thorough work and attention to detail, we have all our photos in one place that’s easily navigated and utilized by staff.

Megan Latour

The Nature Conservancy, NH

Web Designer

Haley developed an online project management system that helps us organize and track the work of our partners, and has become our lead web designer. We were delighted to learn that she holds many other talents. She has become an integral part of our team.

John Nordgren

Climate Resilience Fund

Writer

Haley assisted with content development for our annual report...and end-of-year social media content. She was able to tell our organization’s story and detail our past year’s successes in a way that was inspiring and effectively appealed to our target audience. Haley is innovative and a joy to work with!

Tiffany Carter

Bobby Dodd Institute

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